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The Looties cube with its neon pink L glowing on a dark  marble café table, next to a croissant and an espresso —  marking the launch of Looties in French.

Bonjour, Baguette, Croissant: Looties is now available in French!

|2 min

Hi... or should I say, Bonjour? This was a long-requested feature, and we finally made it happen. French is now a fully supported language on Looties, including currency display in EUR, a localized interface, and a preference that sticks across sessions.

Why now?

Honestly, it was always a matter of when, not if. At our core, Looties is a French company. The Alps are home. So shipping an English-only product always felt a little odd, like showing up to a dinner party and only speaking to half the table. Beyond that, we've been hearing from users. Regularly. French speakers are asking for a French experience, which is fair. And if you look at the European tech ecosystem — the conferences, the companies, the communities — France is a serious market. Between VivaTech, Station F, Devoxx, Cloud Native Days France... there is no shortage of people accumulating very good swag who happen to prefer their interface in French. All good reasons to make it happen.

What does it mean in practice?

You can now select your preferred language and currency from your account preferences. Switch to French, set EUR, and voilà! The interface follows. A few honest notes while we're here: - Yes, we used AI to accelerate the translation process. - Yes, we did a thorough human review pass on top of it. - And yes, we have almost certainly missed a word or two somewhere that will feel slightly off-context. That is the reality of shipping a full localization, and we'd rather be honest about it than pretend otherwise. It will only get better from here, and if you spot something weird, tell us. One deliberate choice worth explaining: loot titles, descriptions, blog articles, and legal policies are staying in English for now. Language is precise, and we would rather translate cautiously than flood the platform with strings we are not fully confident in. That said, it is on the roadmap.

What about German? Spanish? Italian?

We have an eye on it. Being an international marketplace, we know how much it matters for the platform to feel like home, regardless of where you are. But localizing well takes more than running text through a model. It takes people who actually speak the language, understand the cultural context, and can catch the things AI misses. We are not there yet for other languages. And we would rather ship nothing than ship something embarrassing. (For the record: one of us did Italian at school. You do not want that version of Looties.) When we have the right people and the right confidence level, we will expand. Until then, à bientôt, and welcome to the French version of Looties. 🇫🇷